Revamping Strata Managers Canberra

When James from Strata Managers Canberra approached Jenkins Digital, it was clear their website needed serious work. Their existing site was incomplete, lacked structure, and failed to effectively communicate their services and values.

On top of that, their hosting environment was a mess—unused sites were draining resources, causing slow load times and unnecessary clutter. The goal was simple: build a professional, user-friendly, and SEO-optimised website that reflected their expertise in strata and property management within the Australian Capital Territory.

With that in mind, we got straight to work.

A Clean Slate

First things first, we had to wipe the slate clean.

Taking a full backup for safety, we moved quickly to clean up Strata Managers Canberra’s hosting environment, flushing out old sites and optimising their server setup.

With a more stable hosting environment in place, we upgraded from PHP 7.4 to 8.2 and deployed a fresh, up-to-date version of WordPress. The previous site was riddled with outdated plugins and themes, so we opted for a clean start—ensuring the new build was lightweight, fast, and easy to maintain.

More importantly, this approach meant that we didn’t run the risk of potential security vulnerabilities presented by out-of-date plugins.

Defining The Design

We implemented a clean white on blue design to align with Strata Managers Canberra’s supplied logo design, whilst showcasing Canberra landscapes and architecture throughout.

Designing a modern, visually appealing website that aligns with the Strata Managers Canberra brand.
Structuring content to clearly communicate their services, values, and expertise.
Implementing strong SEO strategies to improve search visibility and organic traffic.
Ensuring an intuitive user experience with a logical navigation flow.
Creating a mobile-responsive and high-performance website.

Getting Up To Speed

While it took a little back and forth we worked closely with James and the team to define the content, and ultimately convey Strata Managers Canberra’s values, and service offering.

The previous website was incomplete, with disorganised content and missing pages.
The messaging lacked clarity, making it difficult for potential clients to understand the full scope of services.
There was no SEO strategy in place, which hindered search engine rankings.
The site needed a call-to-action-driven approach to encourage inquiries and engagement.

Working Our Magic

Through a meticulous development and content strategy process, Jenkins Digital delivered a fully functional website that meets modern web standards and enhances the client’s digital presence. The key improvements included:

A Professional & Modern Design: A clean, structured, and visually appealing layout that reflects credibility and professionalism.
SEO-Optimised Content: Every page was rewritten to enhance readability, keyword relevance, and user engagement.
Streamlined Navigation & User Experience: A logical menu structure, improved call-to-action placements, and a better content hierarchy.
Mobile & Performance Optimisation: The website was built to load quickly across all devices, ensuring an optimal experience for users.

The Results

Since its launch, the new Strata Managers Canberra website has shot to the top of organic search results on google, beaten out only by paid advertisements. It’s a clear testament to our ability to build websites that rank exceptionally well on Google.

Improved organic search rankings for key industry terms.
Provided a better platform for client engagement and inquiries.
Established Strata Managers Canberra as a credible leader in the ACT strata management space.

Closing Thoughts

This project was a testament to Jenkins Digital’s expertise in transforming underdeveloped websites into fully-fledged digital assets. By focusing on user experience, SEO, and clear messaging, the new Strata Managers Canberra website now stands as a professional and engaging platform that effectively serves its audience.